Meeting with “Rakuten” CEO: Lithuania may become Japan’s business bridge to EU the market

Monday, October 21st (Tokyo). President of Lithuania Gitanas Nausėda met with Hiroshi Mikitani, CEO of “Rakuten”, the largest e-commerce and fintech company in Japan. The president urged internet banks to consider investing in Lithuania as well as opening business headquarters and a service center. He also noted that Lithuania may become Japan’s business bridge to the EU market.

The president emphasized that the entry of large scale Japanese businesses into the Lithuanian market is a natural step towards the continuation of economic cooperation. Intensifying bilateral trade and Japan’s legalization of free trade relations with the European Union makes this step an important one. “Japan is our main trade partner in Asia. Trade between Japan and Lithuania is rapidly increasing. There is an active interest in our country, its products as well as rising opportunities for foreign investment. Therefore it is not only important to further current forms of development but also look for innovative ways to bring our countries’ businesses closer.” said the president.

H. Mikitani was not only offered to establish internet banking headquarters in Lithuania but also an electronic platform for Lithuanian products. This would help Japanese businesses to more easily understand the supply of Lithuanian goods.

Lithuania – a favorable environment for Japanese companies

G. Nausėda noted favorable conditions of fintech development in Lithuania as well as the opportunity for Japanese companies to step into the EU market through the country. “Japan is one of the most innovative countries in the world. Lithuania is arguably the most attractive country to develop technologies in the region. In terms of economy, our countries complement each other, therefore Lithuania could become a bridge for Japanese fintech, innovation, life sciences, manufacturing, and other companies into the European Union.” the president said.

Representatives of “Rakuten” and the entire fintech community were invited to visit Vilnius on November 27 – 28, where the largest fintech conference in the Baltic states will be held.

“Rakuten” is the largest e-commerce and banking company in Japan.

G. Nausėda also met with Japanese Prime Minister Shinzo Abe: ” Japan is Lithuania’s main partner in Asia. We appreciate the leadership of this distant neighbor in addressing global defense and security issues within the NATO Alliance, as well as fostering peace and democratic values in the world. During our meeting, we discussed nuclear threats, in the face of which our countries’ cooperation today is ever more significant. We need to improve the means to protect against nuclear risks and to play an active role in the international arena in this regard.” said the president of Lithuania.

President Gitanas Nausėda and Prime Minister Shinzo Abe

G. Nausėda and First Lady Diana Nausėdienė attended the Emperor’s Ascension Ceremony held in Tokyo on October the 22nd.

Author: BalticAsia

Professional approach to Japan, China, and South Korea.

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